Bruce's Beach

Bruces Beach Homepage Slide with Historic Images
Bruces Beach Homepage Slide with Current Day Images

After being turned away from other coastal cities, Willa and Charles Bruce acquired property along the Strand in Manhattan Beach to create a beach resort for the Black community on February 19, 1912. By 1916, the resort known as “Bruce’s Beach” was a thriving fixture for the Black community, with a restaurant, dancehall, changing rooms, and showers.

Soon after, several other Black families purchased property in and near the current location of the park. Major George Prioleau and Mrs. Ethel Prioleau, Elizabeth Patterson, Mary Sanders, Milton and Anna Johnson, John McCaskill and Elzia Irvin, and James and Lula Slaughter built homes on their property.

Unfortunately, not everyone in Manhattan Beach welcomed the Bruces’ enterprise and its crowds of Black patrons in that era of Jim Crow and racial segregation.

The Bruces, their patrons, and the other Black property owners faced harassment, intimidation, and discrimination by some, including City Hall. These actions aimed to make Manhattan Beach inhospitable to Black residents and visitors.

Enough White residents ultimately pressured the City Council to exercise its power of eminent domain to acquire the land for use as a public park. As a result, the City condemned the properties of the Bruces, the Prioleaus, the Johnsons, Ms. Patterson, and Ms. Sanders. In addition, twenty-five White-owned properties that sat undeveloped among the Black-owned properties were also condemned.

The City’s actions at the time were racially motivated and wrong. Today, the City acknowledges and condemns those past actions, and empathizes with those whose property was seized. We are not the Manhattan Beach of one hundred years ago. We reject racism, hate, intolerance, and exclusion.

This park is named in memory of Bruce’s Beach and in recognition of Manhattan Beach’s next one hundred years as a city of respect and inclusion.

Bruce's Beach Unveiling and Dedication Event

History Report
On June 15, 2021, the City Council adopted the History Report (PDF) on Bruce's Beach.

Timeline
Bruce's Beach Task Force (Disbanded)
Request for Proposals (Closed)

Past Events

EventDate/TimeAgendaMinutes
02/25/2023 10:00 AM - 11:30 AM Not IncludedNot Included
04/23/2023 12:00 AM - 5:00 PM Not IncludedNot Included
03/31/2023 12:00 AM - 5:00 PM Not IncludedNot Included
03/10/2022 6:00 PM - 9:00 PM City Council Study Session Meeting Agenda - March 10, 2022 (PDF) City Council Study Session Meeting Agenda - March 10, 2022 (PDF)Not Included
03/16/2021 6:00 PM - 11:00 PM City Council Meeting Agenda - March 16, 2021 (PDF) City Council Meeting Agenda - March 16, 2021 (PDF)Not Included
04/06/2021 6:00 PM - 11:00 PM City Council Meeting Agenda - April 6, 2021 (PDF) City Council Meeting Agenda - April 6, 2021 (PDF)Not Included
04/27/2021 4:00 PM - 6:00 PM City Council Adjourned Regular Meeting Agenda - April 27, 2021 (PDF) City Council Adjourned Regular Meeting Agenda - April 27, 2021 (PDF)Not Included
02/22/2021 6:00 PM - 8:00 PM CANCELED - February 22, 2021 CANCELED - February 22, 2021Not Included
01/25/2021 6:00 PM - 8:00 PM January 25, 2021 January 25, 2021Not Included
01/13/2021 6:00 PM - 8:00 PM January 13, 2021 January 13, 2021Not Included
12/28/2020 6:00 PM - 7:30 PM December 28 Draft agenda December 28 Draft agendaNot Included
12/07/2020 6:00 PM - 8:00 PM December 7, 2020 December 7, 2020Bruce's Beach Task Force Minutes 120720 Bruce
11/23/2020 6:00 PM - 7:00 PM November 23, 2020 November 23, 2020Not Included
11/09/2020 6:00 PM - 7:00 PM November 9, 2020 November 9, 2020Not Included
10/27/2020 6:00 PM - 7:00 PM Not IncludedNot Included
03/03/2021 6:00 PM - 8:00 PM March 3, 2021 March 3, 2021Not Included
02/25/2021 6:30 PM - 8:00 PM Not IncludedNot Included
03/18/2023 10:00 AM - 11:00 AM Not IncludedNot Included
04/01/2021 6:00 PM - 7:00 PM April 1, 2021 April 1, 2021Not Included
05/26/2021 7:00 PM - 8:30 PM May 26, 2021, Agenda May 26, 2021, AgendaNot Included

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